In This Issue
July 12, 2007
Vol. 1, Issue 1

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In This Issue

Web PuzzleMaster Update: Why meeting Ali Brown, "the E-zine Queen," changed my business forever!

Feature Article: Three Easy Ways to Make Money Through Your Website

Web PuzzleMaster Recommends:
What's in your email signature file?
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  About the "Web PuzzleMaster"

My name is Ruth Kuttler, the "Web PuzzleMaster," Internet Marketing Expert, President of Web PuzzleMaster and Author of Winning Marketing Secrets E-zine — where you will find easy strategies for branding, becoming known as an expert and position yourself to double or triple your sales within a year.

My company, Web PuzzleMaster LLC, located on the web at www.WebPuzzleMaster.com, helps small business owners, retailers, professionals, coaches and speakers take advantage of website and marketing strategies for lead generation, branding, automation of sales and improved efficiency. Through consulting, copy writing, design, web development and marketing services, our clients substantially increase their market share and profitability. Our goal is to give them a significant return on investment and make it instantly evident that they (among all their competition) are the best choice to do business with. Subscribe to our e-zine at www.WebPuzzleMaster.com/newsletter.htm. When you do, you will instantly get a free 26 page report that reveals 10 Secrets for Making your Website into a Moneymaking Machine. This report will change your business and change your life!

A Note from the "Web PuzzleMaster"

I recently attended James Malinchek’s Boot Camp in Vegas at the Golden Nugget Hotel and Casino. Now we have some classy hotels in Naples but I don’t know any that let you swim with the sharks — safely of course! Imagine a glass water slide where you zip through a full size aquarium before plunging into a junior Olympic size pool. There is no way to be bored in Vegas, I promise. Getting back to the conference, I came away with some of the most exciting, tested and proven marketing strategies that I can’t wait to share with you — all kinds of easy tips that will brand you as an expert and turn your website into a moneymaking machine! One of the presenters was Ali Brown, a real Internet guru. She calls herself the "E-Zine Queen." I was so impressed with what I heard, I purchased her Online Success Blueprint Workshop. (I will follow anyone in this business who makes $65,000 a month and helps others make millions — AND SHE DOES!) Pay careful attention to this e-zine because I am about to reveal her secrets and some of my own!

Vegas was great but I was glad to get back home. My two very spoiled cats – Tarzan and Drake let me know how much they missed me. If you have spoiled cats, I'm sure you know what I mean!

Best Wishes,

Ruth Kuttler, the “Web PuzzleMaster”
Master Designer and Internet Marketing Expert For WebPuzzleMaster.com
Ruth's success secrets are largely based on teachings by Internet Gurus such as Alexandria K Brown, “The E-zine Queen.” Creator of the Award Winning “Boost Business With Your Own E-zine” System.

  Feature Article

3 Easy Ways to Make Money Through Your Website

What if you could make money effortlessly, even while you cruise the Caribbean, sip Pina Coladas on the beach in Maui and sleep in your bed? That is what your website can be doing for you. I’m about to share with you just a few unique ideas that can produce hundreds of thousands of dollars in revenue for you over the next year, make people remember your name and make you their #1 choice. All of these strategies are things you are capable of doing – either by yourself or with the assistance of a company that can put it together for you. Sound good so far? The one thing I ask you is that you have an open mind and that you are willing to consider doing some things that are a bit unusual – things that your competition will consider unconventional and probably will not do. That’s what makes this so great for you. Whatever selling strategy you choose, making money online only works when you drive large numbers of potential customers to your website. If you're not marketing, you might as well throw in the towel. That is a subject for another e-zine issue.

Let’s look at the following 3 ways you can use your website to generate substantial sales: sell your eBook, promote your business through teleclasses and make money through affiliate programs.

1. Sell your eBook and make $100,000 or more every year!

You might be wondering what an eBook is and why you want to offer one for sale on your website. An eBook can be any type of information that is valued by your target market. An eBook gives you instant credibility and brands you as an expert. Most eBooks sell for around $50. If you sold 2,500 eBooks a year, that would put an extra $125,000 in your pocket. And once you know how to get people to buy it, you will be so excited you will hardly be able to sleep! Once your eBook is put together and your system is set up, you continue to make money for almost no added expense. People buy your eBook online, pay with a credit card, get approved, receive an automatic thank you and a link to download your book. You also capture their email information for promoting more of your products and services (back end sales).

Would you invest a few thousand dollars one time to make $100,000 and more every year? Your eBook might be resource information, questions and answers, common mistakes and myths or collections of stories or articles. Much of this information is something that you already have – all you need to do is to get it together, give it a title, table of contents, format it with headlines and sub headlines and add a few pictures. You want the cover to be really compelling and look just like a book. For just a few dollars you can get a custom book cover designed that will explode your sales.
Don’t worry about it if you are not a writer. You can get someone like me to help you put together an eBook that will sell like hot cakes.

2. Become an Expert by Offering Teleclasses

Think about how effective you are when you are talking with your clients – it is your warmth, helpfulness, knowledge and interest in helping them that makes them sing your praises and keep coming back for your products and services. Now multiply that response by 100 people or more on a call.

More and more people are opting to get information through a telephone call where they can hear your live presentation and ask their questions. The call allows for a group to access your class via a bridge line.

You can make money by charging a fee for your teleclass or offer it for free.

An introductory free teleclass goes a long way to building a trusting relationship with your target market – people who know you, like you and trust you will almost always choose you in business. You can also charge a fee for seminars that you offer via this conference call.

Your call can be recorded and sold as an additional source of revenue for you. Your recorded call can be transcribed and made into articles or a free report that you give away when people subscribe to your e-zine (online newsletter). Find transcribing services at www.theAdminSource.com

Free and low cost bridge lines are available at www.FreeConference.com (up to 100 calls is free) and www.blackandwhitecom.com.

3. Become an Affiliate for Products you Endorse and Get Compensated.

What if I were to tell you that you can make an enormous amount of money passively just by recommending products on the web that are produced by others? This is called an affiliate program. If you are a website owner, you can become an affiliate for one or more products, earning up to 50 per cent of the purchase price just by including their ad on your website or e-zine. You're given a special link that contains your affiliate ID and tracks that sale to you. Every time someone clicks on a link or banner posted by you and goes to that website and buys, you earn money. Many well known and reliable companies sell their products and services through affiliates - companies like Amazon for instance.

Join affiliate programs that are relevant to your target market and do not compete with you. Choose something that will add value to your customers. Use the product yourself before you recommend it. The fastest way to lose credibility with your customers is to recommend a product or service that is not reliable or useful. Since I provide marketing and web development services to businesses, my affiliate programs are related to products and services that are business related.

Some website owners make thousands of dollars every month from their affiliate programs. There are websites whose only purpose is to make money through affiliate programs. I am not a believer in that. But at the same time, if you can make some residual income through these methods and add value by endorsing reputable products and services, why not do that? The more you promote affiliate products and services, the more money you make.

The most exciting thing of all about affiliate programs is that you can make a boatload of money with your own affiliate program! Through your affiliate program, you are leveraging your sales by getting many others to sell for you.

Let’s say you had 100 affiliates and each one sold on average, 10 of your products every month. That is 1,000 total sales per month by your affiliates. If your product retails for $50 and you paid the affiliate half, you are still making $25,000 a month! Now that wouldn't’t happen immediately but it is reasonable to expect those kinds of results and better with your own affiliate program. And unlike expensive advertising that sometimes doesn't’t produce a single sale, you only pay your affiliates when an actual sale is made. What would you pay to have a system like this in place that would generate a minimum of $25,000 a month?

The best types of products for affiliate programs are information products like eBooks, CD sets with workbooks that offer training on a particular topic and seminars that are often packaged with books, tapes and/or CDs. The great news is that even if you do not have such a product yet, that is an easy fix. You know something that relates to what you do and that makes you an expert. People will pay dearly for your expertise. All you need is to get some help figuring out how to package it and sell it through your own affiliate program. I’m talking about doing something that will create a stream of income for you whether or not you’re physically working. Having your own affiliate program allows you to make money when you’re sleeping, taking a tour of the world, golfing, fishing, enjoying your family and anything else you would rather be doing. Whatever that is, it truly means freedom to be happy and live the life you really want.

Once you have your own affiliate program, it will work automatically like a machine that cranks out more and more money for you. After it is set up, it will take an ongoing commitment from you to market it so that it will grow into a highly profitable venture.

© 2008 Web PuzzleMaster, LLC, Ruth Kuttler, the Web PuzzleMaster, All rights reserved.


  Online design and marketing specialist, Ruth Kuttler, “the Web PuzzleMaster,” is the creator of “Winning Marketing Secrets” E-zine. Get her FREE SPECIAL REPORT, “10 Simple Secrets for Making your Website into a Selling Machine!” at www.WebPuzzleMaster.com. You are welcome to ‘reprint’ this article online, provided it remains complete (including the contact information at the end), and you send me a copy or link to your reprint at ruth@webpuzzlemaster.com. Thanks!

 

  WebPuzzleMaster Recommends 

What's in your email signature file? If you're sending out email without a signature that promotes your website and e-zine, you are missing a huge opportunity. This is your chance to let everyone you email know what you do and to drive traffic to your website. It is also a great way to build a subscriber list - a list that is more valuable than the sale of a product. Building a list is one of the best and least expensive ways to build a trusting relationship, become known as an expert, brand your name and acquire a loyal lifetime customer who refers you to friends, family and associates.

Below is my email signature to give you an example. If you haven't set up an email signature, do it right now and start getting the word out about yourself right away!

Ruth Kuttler, the "Web PuzzleMaster"
President, Design & Marketing Specialist
Web PuzzleMaster
Phone: 239-513-9764
Cell: 239-293-7695
Fax: 239-514-2399
ruth@WebPuzzleMaster.com
www.WebPuzzleMaster.com

Web PuzzleMaster’s "Winning Marketing Secrets" is a FREE semimonthly e-zine for small biz owners who want to double their sales this year. You’ll get insider secrets and free resources to help you make money, save time and turn your website into a moneymaking machine. Subscribe at www.WebPuzzleMaster.com/newsletter.htm

Add impact to your website and emails with audio!

Consider the impact of sending audio messages by regular e-mail and through your e-zines. In my opinion and the opinion of many master Internet marketers, the single greatest communication innovation in the past 101 years is a brand new online technology that has even more commercial potential than the radio. Go to www.webPuzzleMaster.com/audio.html to learn how web-audio can boost sales for your business.

One of the best investments I've ever made is Ali Brown's "Online Success Blueprint."

It is by far the most complete and easiest to understand program for learning how to make outrageous profits through email marketing. Her simple 7-step plan for turning your current business into an online money machine can generate you an EXTRA $5,000.00 - $25,000.00 a month, every month... while giving you MORE time and freedom in your life. Learn more at www.webpuzzlemaster.com/blueprint.html
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