In This Issue
February 25, 2010
Vol. 4, Issue 2
In This Issue
Special Announcement
Marketing Tip of the Month
Web Design that Costs Conversions and Worse!
Feature Article
Website verses Blog: Do You Need Both?
WebPuzzleMaster Recommendations
Quick Links...
WebPuzzleMaster.com
WebPuzzleMasterBlog.com
VirOBiz Easy Instant Website Builder
VirOBiz Affiliate Program

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In This Issue

-- Special Announcement:

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Endorsed by International Marketing Strategist Stefanie Hartman, this one-of-a-kind easy instant website builder with integrated powerful SEO, list building, eCommerce and viral marketing tools lets you create your most powerful Internet presence. Get more information and sign up for a FREE Trial at VirOBiz.com.

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-- Marketing Tip of the Month:

Web Design that Costs Conversions and Worse!

An effective website should convert a targeted visitor to a lead or customer. That is the goal. Most websites fail miserable to accomplish this and in some cases, create a negative impression which can compromise the reputation and credibility of the company.

These ten common web design, layout and content mistakes can greatly limit your online marketing success.

Find out about them and request a complimentary 30 minute website evaluation by WebPuzzleMaster.

  About Ruth Kuttler and WebPuzzleMaster

Since 1999, Ruth Kuttler of WebPuzzleMaster LLC has helped small businesses, professionals, authors, speakers, retailers and entrepreneurs to establish an effective Internet presence through strategies that can generate five and six-figure monthly incomes. Ruth Kuttler, "the WebPuzzleMaster," is a web design, web development and marketing specialist, the eBusiness expert on IdeaMarketers.com, a featured author on EzineArticles.com, featured onBestEzines.com and the publisher of Winning Marketing Secrets Ezine.

Subscribe to Winning Marketing Secrets Ezine at www.WebPuzzleMaster.com/newsletter.php and get a valuable free report that reveals 10 Secrets to Turn your Website into a Moneymaking Machine. This report will show you how to use powerful web 2.0 techniques for expanding your market and taking your business to a whole new level!

  Feature Article

Website verses Blog: Do You Need Both?

Exploring some of the differences between blogs and websites will help you to decide if you need a website and a blog.

All of the following apply to websites:

  • Slow to be indexed by search engines.
  • Most have a limited ability to accomodate newsworthy information and trends.
  • Most do not integrate web 2.0 that allows for interaction with a market.
  • Page rank and associated traffic from new domains is limited.
  • Navigation and link structure is conducive to finding content that establishes credibility, educates and produces conversions.
  • Accomodates all types of secure eCommerce integration.

All of the following are true of blogs:

  • Content added is rapidly indexed by search engines which can accelerate traffic. This is particularly true of WordPress blog platforms.
  • Are ideal for newsworthy info and trends.
  • Include basic web 2.0 integration for interacting with a market.
  • Navigation and link structure are less conducive to providing stable content that establishes credibility, educates and produces conversions.
  • Most blog open source software does not offer secure eCommerce payment processing.

If you have an established website that has good authority and website traffic and does not need a secure payment gateway for eCommerce, you may want to convert that website into a custom blog that integrates stable pages and forms. If your website does not offer you the ability to add and manage your own multimedia and newsworthy content, consider integrating content components for enhancing your marketing message and viral marketing. These include video, podcasts, articles, pressroom, links, social networks and RSS feeds. This can be accomplished instantly, easily and affordably without any web development costs by integrating an easy instant website builder solution.

Of course, adding a blog to drive traffic to your ENHANCED and POWERFUL website is the best solution of all. But this will only help you with a committment to post relevant and important information to your blog on a regular basis.

If you’re still not sure what is best for you, ask an eBusiness web design and development professional. You really don’t have to figure all of this out for yourself!


Request your FREE REPORT Capturing Your Marketplace through Multimedia on the Internet! Sign up Now

Rate and Review WebPuzzleMaster's Winning Marketing Secrets Ezine on BestEzines.com and be sure to tell your friends!

  WebPuzzleMaster Recommendations

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WebPuzzleMaster Email Marketing Software solves the limiting problems that are present with other bulk email marketing solutions. This system stores your custom template, includes html and text and allows you to import permission based lists (provided you meet our qualifications). Full set up is included and training.


Have you ever find yourself hunting through your computer files to find login information that you need right now? Would you like to be able to instantly log into your accounts and have all your online forms completed for you. I know this sounds too good to be true but it really is. One of my clients told me about some computer software that does all of this and keeps all of your data secure. It has an editor's choice award from PC Magazine, and has raving reviews by the Wall Street Journal among other highly regarded sources.

This $29.95 purchase was one of the best investments I have made. It has not only saved me valuable time in looking up password information and filling out forms, it reduces my stress knowing that I only have to click one button to get at all of these features. Learn more about it at www.webpuzzlemaster.com/roboform.html 

If you liked this ezine, tell a friend and pass it on (just keep the entire message intact).

Give your friend or business associate a gift when you suggest that they subscribe to Winning Marketing Secrets. Just tell them to go to www.webpuzzlemaster.com/newsletter.php


Give yourself a gift . . .

Download and read my free report cover to cover. If you do, I promise you a life changing experience -- you will understand how to really make your website into a selling machine -- something that everyone and anyone can do. If you need the assistance of an expert who can help you or you want someone to do it for you, consider contacting me, Ruth Kuttler, by phone at 239-513-9764 or email ruth@webpuzzlemaster.com.

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